4

3

2

1

1. Creation of a role Purposeful use of creative language (character voice, descriptive language)

Creates and portrays a highly believable, realistic, and relevant role through effective use of detailed descriptive language, images, and links

Creates and portrays a somewhat believable, realistic, and relevant role through use of descriptive language, images, and links

Creates a role with only limited believability, reality, and relevancy through limited use of descriptive language, images, and links

Creates and portrays a role that is not believable, realistic, or relevant with little or no use of descriptive language, images, and links

2. Statement of position

Makes a clear, forceful statement of position reflecting strong understanding of topic

Makes some statement of position reflecting some understanding of topic

Makes an unclear statement of position reflecting limited understanding of topic

Makes only a vague statement of position

3. Support for position

Purposeful use of links and images within the context of the argument to develop role and/or argument

Provides extensive, elaborated evidence or reasons for position based on clearly-defined description of the context

Provides some evidence or reasons for position based on a description of the context

Provides limited evidence or reasons for position with little description of the context

Provides no supporting evidence or reasons provided

4. Recognition of counter-arguments - statement of counter-position (particularly in comments)

Clearly identifies stated or potential counter-arguments in own words or clearly restates other role’s positions in own words and formulates a strong refutation with extensive supporting evidence/reasons

Identifies stated or potential counter-arguments or restates other role’s positions and formulates a refutation in own words with some supporting evidence/reasons

Identifies stated or potential counter-arguments or other role’s positions by simply quoting or restating with a weak refutation

Identifies stated or potential counter-arguments or other role’s positions by simply quoting or restating with no refutation

5. Seeks audience identification - use of audience appeals/builds alliances with other roles

Seeks audience identification through specific references to the audience/pronoun use, references to relationships with/stances that would appeal to audiences, or use of persona that would appeal to audiences in terms of benefits or advantages

Seeks audience identification through limited references to the audience/pronoun use, references to relationships with/stances that would have some appeal to audiences, or use of persona that would appeal to audiences

Seeks limited audience identification, but uses primarily “I” examples that do not reference the audience’ perspectives or potential benefits

Makes no attempt to seek audience identification.